In a move that has surprised a few people, BT has announced that its BT Yahoo! web search will now be provided by Google. Although nothing will change for BT Broadband users, the co-branded Yahoo! and BT initiative which provides Yahoo services to BT users will now be powered by Google.
In a statement from BT it said, “We are delighted that we are continuing to work with Yahoo! through to 2011. As part of this new agreement BT Yahoo!’s web search will be provided by Google. We made this decision based on the fact Google is the most popular search engine in the UK. The combination of Google’s search engine with Yahoo!’s leading content and email services offers customers the ultimate broadband experience.”
Probably the most surprising part is that BT did not opt to use Bing, Microsoft’s new search engine, as Yahoo and Microsoft have just agreed a search ad deal in the US.
Meanwhile, Google will be pleased as they are now the largest search provider in the UK, having captured the majority of the big internet service providers.
2 Responses
well google is better than yahoo
Posted on September 2nd, 2009 at 7:32 am
Nobody uses yahoo anymore. Google has the market share
Posted on September 8th, 2009 at 2:26 am
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