Toyota has unveiled a new in-car social networking service for its motorists called Toyota Friend. In collaboration with Salesforce.com, the software allows owners to receive Twitter-styled messages from their car about maintenance issues and low batteries in their electric and hybrid vehicles.
Motorists can also communicate with Toyota dealerships and customer services through cloud-computing software and keep in touch with friends and family through Facebook and Twitter.
The software will be released with all new electric and hybrid cars next year in Japan, but the service is expected to be available to other markets such as the UK shortly after if it proves successful.
President of the Toyota Motor Corporation Akio Toyoda said, “Social networking services are transforming human interaction and modes of communication. The automobile needs to evolve in step with that transformation. I am always calling for Toyota to make ever-better cars. The alliance that we announce today is an important step forward in achieving that goal.”
This news comes just over a week since Toyota announced that it was partnering with Microsoft to install internet connectivity to its vehicles.